Real Estate News
Helping Customers Move Past Market Anxiety
Buyers are delaying moves over rate and price worries. For agents, that means resetting expectations, correcting myths and stressing long-term value. Read More
Talking Points for Customers on Credit Pitfalls
Missed payments, high card balances and opening too many accounts can drag down credit. Agents can remind clients these missteps may affect loan terms and timing. Read More
Preparing Your Brokerage for a Market Pickup
NAR’s Lawrence Yun said easing rates, pent-up demand and potential policy shifts could lift sales in 2026, making staffing, training and lead strategy key for brokers. Read More
Florida Market Cooled in 2025, Rebound Emerging
Florida’s housing market slowed in 2025, but easing mortgage rates, steady migration and improving international activity point to early momentum. Read More
Aging Homeowners Are Reshaping Housing Demand
As older homeowners downsize, Realtors may see shifts in inventory, buyer profiles and pricing that affect neighborhood-level market dynamics. Read More
Neutral Paint Trends Guiding 2026 Staging
From warm neutrals to muted greens, paint trends support staging strategies that create broad appeal without overpowering a space. Read More
Why Townhomes Are Popular with Today’s First-Time Buyers
Buying your first home can feel frustrating when the numbers don’t line up the way you expected. Read More
Practical Ways Brokerages Are Using AI
AI tools are helping brokerages protect their brand, streamline operations and standardize onboarding, freeing agents and staff to focus on higher-value work. Read More
Seasonal Advantages Buyers May Miss
Seasonal shifts affect inventory, competition and leverage. Knowing when buyers gain negotiating power helps agents set expectations and tailor strategy. Read More
