Real Estate News
NAR Secures Real Estate Wins in Tax Reform Bill
New tax law includes deductions, affordable housing incentives and pro-homeownership measures, driven Realtor advocacy nationwide. Read More
Think No One’s Buying Homes Right Now? Think Again.
If you’ve seen headlines saying home sales are down compared to last year, you might be thinking – is it even a good time to sell? Read More
Mortgage Rates Fall Lowest Level Since April
Rates on 30-year mortgages fell to 6.67% from 6.77% last week, while rates on 15-year mortgages declined to fell to 5.80% from 5.89%. Read More
Help Florida Realtors ‘Clean Up Florida Waters’
The major cleanup effort continues throughout July, as Realtors and others clear trash and debris from beaches, lakes and other waterways in their communities. Read More
Turn Waiting Time Into Wow Time
What callers hear while waiting on the phone can shape their impression of your business. Use that time to sound current, helpful and consistent with your brand. Read More
Census Shows Big Age Gaps Across Florida Counties
Florida has one of the nation’s highest median ages, but 22 counties saw a drop in median age since 2020, showing wide age variation across the state. Read More
Talking Customers Through Their Concerns
Agents can ease customer concerns by focusing on appraisal values, market strategy and transparent pricing to build trust and guide informed decisions. Read More
Using Pre-Listing Inspections to Save Deals
Real estate pros say having an inspection before listing the house can help calm nerves and save deals by providing the chance to address repairs long before a sale. Read More
Why Big Investors Aren’t a Challenge for Today’s Homebuyer
Remember the chatter in the headlines about all the homes big institutional investors were buying? If you were thinking about buying a home yourself, you may have wondered how you’d ever be able to compete with that. Read More