Real Estate News
Using Direct Mail Marketing Services for Sales
Direct mail marketing can connect agents with customers through tangible items like letters, flyers and branded gifts to boost engagement and ROI. Read More
Citizens Allows Flood Document Deferrals
Citizens is allowing policyholders to defer flood insurance paperwork after the federal shutdown paused the National Flood Insurance Program. Read More
Equity-Rich Homeowners on the Rise
Nearly 50% of mortgaged homes in the U.S. are equity-rich, creating potential opportunities and considerations for real estate professionals in a fluctuating market. Read More
How Branding Boosts Small Business Success
A strong, consistent brand helps small businesses stand out, build trust and turn every customer interaction into loyalty and long-term growth. Read More
Florida Leads Nation in Skilled Job Growth
The state topped Lightcast’s 2025 Talent Attraction Scorecard for the third time in a decade, driven by its focus on workforce education and high-demand job training. Read More
Fetching Features That Help Close the Deal
Pet-friendly features like dog parks, grooming stations and nearby vets are winning over Florida buyers. Agents can highlight communities for both people and pets. Read More
One in Three Homes Bought with Cash in 2025
A Realtor.com analysis shows cash buyers thriving at the high and low ends of the market as financed buyers remain concentrated in the middle. Read More
Must-Have Features for Outdoor Living Spaces
Upgrading outdoor spaces with comfy seating, lighting and indoor-outdoor flow boosts enjoyment and resale value, making homes more sale-ready. Read More
Why Experts Say Mortgage Rates Should Ease Over the Next Year
You want mortgage rates to fall – and they've started to. But is it going to last? And how low will they go? Read More